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PIMS
18 items
Benchmarking
,
PIMS
PIMS: balancing advertising and promotion for fast moving brands
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Benchmarking
,
PIMS
Building Sustainable Advantage
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Benchmarking
,
PIMS
Case Study: Investing in Brand Growth
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Benchmarking
,
PIMS
Successful strategies for recession & recovery
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Benchmarking
,
PIMS
Good benchmarking versus bad benchmarking
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Benchmarking
,
PIMS
Gaining insights from databases by analysing “look-alikes”
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